art direction :: concept development :: storyboarding
Microsoft needed an immersive experiential page to show off the capabilities of Microsoft Hololens, as well as educate new-to-device users about Augmented and Virtual Realities. We took the site from a familiarly generic living room, into a very different realm. By tying the video to scroll, it gives the visitor control over their journey, and reinforces Hololens' user-driven experience. The site was fully responsive.
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